Am I FloCed?

This tool helps you determine if your Google Chrome browser is part of Google's experimental ad-targeting technology called FLoC (Federated Learning of Cohorts). FLoC analyzes your recent browsing history to assign you to a group, or "cohort," with a specific FLoC ID. This ID is then shared with websites you visit, potentially making it easier for trackers to build a profile of your online behavior. **Being part of the FLoC trial means your browsing data is used without explicit prior consent**, contributing to a system that, while intended to replace third-party cookies, introduces new privacy concerns. FLoC works by processing your domain visits from the past week to categorize you into one of thousands of behavioral groups. While a FLoC ID itself is just a number, large advertisers can analyze these IDs across many users to infer interests and demographics. This page, provided by the Electronic Frontier Foundation (EFF), offers **crucial transparency** into whether you are unknowingly participating in this large-scale ad-tech experiment. Understanding your FLoC status is a first step towards reclaiming control over your digital privacy from pervasive tracking techniques.